Amazon News/Updates

Amazon Selling Secrets Week of December [30th Nov - 6th Dec 2024]

1. ASIN Search Feature Added to Business Reports

Amazon Seller Central has introduced an ASIN Search feature in Business Reports, similar to the functionality available in Vendor Central.

  • What It Does: Allows you to search for specific ASINs and retrieve details like:

    • Units Ordered

    • Ordered Product Sales

    • Other key metrics

  • How to Use: Simply paste the ASIN into the search field to access specific data.

  • Impact: Makes it easier to track individual product performance and streamline reporting.

Screenshot of a form with several fields labeled for entering basic wallets, each with a recommended description of '5 bolsillos básicos,' and a note indicating data used to improve customer experience. The form also includes a theme selection and a link to remove previous fields.

2. New Pocket Description Field for Amazon Mexico

A new field called Pocket Description has been added in the Vendor Manager backend for the Mexico marketplace.

  • Details:

    • Six fields are available for input.

    • No specified character limits for content.

  • Action for Sellers: Check your Vendor Manager projects to confirm if this field is accessible for your products.

  • Potential Use: Additional space to highlight product features, improving visibility and customer engagement.

Screenshot of a business dashboard showing sales and traffic data by child item for various phone cases and accessories, with filters for date range and ASIN search, and options to download data in CSV format.

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