Amazon News/Updates

Amazon Selling Secrets Week of December [30th Nov - 6th Dec 2024]

1. ASIN Search Feature Added to Business Reports

Amazon Seller Central has introduced an ASIN Search feature in Business Reports, similar to the functionality available in Vendor Central.

  • What It Does: Allows you to search for specific ASINs and retrieve details like:

    • Units Ordered

    • Ordered Product Sales

    • Other key metrics

  • How to Use: Simply paste the ASIN into the search field to access specific data.

  • Impact: Makes it easier to track individual product performance and streamline reporting.

2. New Pocket Description Field for Amazon Mexico

A new field called Pocket Description has been added in the Vendor Manager backend for the Mexico marketplace.

  • Details:

    • Six fields are available for input.

    • No specified character limits for content.

  • Action for Sellers: Check your Vendor Manager projects to confirm if this field is accessible for your products.

  • Potential Use: Additional space to highlight product features, improving visibility and customer engagement.

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